{"title":"Soft Play","description":"Explore our curated range of IGLU premium soft play equipment — beautifully designed foam sets built for safe, active, imaginative play from 6 months to 6 years. Perfect for indoor play spaces, living rooms, and nurseries.","products":[{"product_id":"soft-play-5-foam-block-set-light-pastel-corner-climber","title":"Soft Play Foam Block Set, 5 Pieces – Light Pastel","description":"\u003cp\u003eGive a child a set of soft blocks and you give them a blank canvas for their body and their imagination. One morning it is a mountain to conquer, the next a bridge, a den, an obstacle course. This is open-ended play at its very best: there is no single right way to use it, only your child's own ideas.\u003c\/p\u003e\n\u003cp\u003eAs little ones stack, climb, tumble and rebuild, they are strengthening their whole body, refining balance and coordination, and safely learning what they are capable of. Because it is theirs to design, it nurtures creativity, problem-solving and spatial thinking, and it is a wonderful, screen-free way to burn off energy and settle big feelings on a rainy day. When siblings or friends build together, it quietly grows sharing and teamwork too.\u003c\/p\u003e\n\u003cp\u003eThe soft, huggable foam shapes are safe to climb and land on, with wipe-clean covers, and light enough for your child to rearrange all by themselves. With 5 pieces, it is a perfectly sized first set to build and climb with.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOpen-ended building for endless climbing, balancing and imaginative play\u003c\/li\u003e\n\u003cli\u003eBuilds strength, balance, coordination and body confidence\u003c\/li\u003e\n\u003cli\u003eNurtures creativity, problem-solving and spatial awareness\u003c\/li\u003e\n\u003cli\u003eA safe, screen-free outlet for energy and big emotions\u003c\/li\u003e\n\u003cli\u003eSoft, huggable foam with wipe-clean covers, safe to climb and land on\u003c\/li\u003e\n\u003cli\u003eLight enough for little ones to rearrange themselves (5 pieces)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA soft playground that changes shape with your child's imagination.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645557111,"sku":"SET_06_02","price":134.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/iglu-corner-climber-pastel-62604687.jpg?v=1783335797"},{"product_id":"soft-play-5-foam-block-set-pastel-pink-corner-climber","title":"Soft Play Foam Block Set, 5 Pieces – Pastel Pink","description":"\u003cp\u003eGive a child a set of soft blocks and you give them a blank canvas for their body and their imagination. One morning it is a mountain to conquer, the next a bridge, a den, an obstacle course. This is open-ended play at its very best: there is no single right way to use it, only your child's own ideas.\u003c\/p\u003e\n\u003cp\u003eAs little ones stack, climb, tumble and rebuild, they are strengthening their whole body, refining balance and coordination, and safely learning what they are capable of. Because it is theirs to design, it nurtures creativity, problem-solving and spatial thinking, and it is a wonderful, screen-free way to burn off energy and settle big feelings on a rainy day. When siblings or friends build together, it quietly grows sharing and teamwork too.\u003c\/p\u003e\n\u003cp\u003eThe soft, huggable foam shapes are safe to climb and land on, with wipe-clean covers, and light enough for your child to rearrange all by themselves. With 5 pieces, it is a perfectly sized first set to build and climb with.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOpen-ended building for endless climbing, balancing and imaginative play\u003c\/li\u003e\n\u003cli\u003eBuilds strength, balance, coordination and body confidence\u003c\/li\u003e\n\u003cli\u003eNurtures creativity, problem-solving and spatial awareness\u003c\/li\u003e\n\u003cli\u003eA safe, screen-free outlet for energy and big emotions\u003c\/li\u003e\n\u003cli\u003eSoft, huggable foam with wipe-clean covers, safe to climb and land on\u003c\/li\u003e\n\u003cli\u003eLight enough for little ones to rearrange themselves (5 pieces)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA soft playground that changes shape with your child's imagination.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645589879,"sku":"SET_06_09","price":134.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/iglu-corner-climber-pink-564ee4d7.jpg?v=1783335797"},{"product_id":"soft-play-8-foam-block-set-pastel-pink-adventurer","title":"Soft Play Foam Block Set, 8 Pieces – Pastel Pink","description":"\u003cp\u003eGive a child a set of soft blocks and you give them a blank canvas for their body and their imagination. One morning it is a mountain to conquer, the next a bridge, a den, an obstacle course. This is open-ended play at its very best: there is no single right way to use it, only your child's own ideas.\u003c\/p\u003e\n\u003cp\u003eAs little ones stack, climb, tumble and rebuild, they are strengthening their whole body, refining balance and coordination, and safely learning what they are capable of. Because it is theirs to design, it nurtures creativity, problem-solving and spatial thinking, and it is a wonderful, screen-free way to burn off energy and settle big feelings on a rainy day. When siblings or friends build together, it quietly grows sharing and teamwork too.\u003c\/p\u003e\n\u003cp\u003eThe soft, huggable foam shapes are safe to climb and land on, with wipe-clean covers, and light enough for your child to rearrange all by themselves. With 8 pieces, there is plenty to build a whole world with.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOpen-ended building for endless climbing, balancing and imaginative play\u003c\/li\u003e\n\u003cli\u003eBuilds strength, balance, coordination and body confidence\u003c\/li\u003e\n\u003cli\u003eNurtures creativity, problem-solving and spatial awareness\u003c\/li\u003e\n\u003cli\u003eA safe, screen-free outlet for energy and big emotions\u003c\/li\u003e\n\u003cli\u003eSoft, huggable foam with wipe-clean covers, safe to climb and land on\u003c\/li\u003e\n\u003cli\u003eLight enough for little ones to rearrange themselves (8 pieces)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA soft playground that changes shape with your child's imagination.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645622647,"sku":"SET_33_10","price":194.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/iglu-adventurer-pink-042fa3dc.jpg?v=1783335799"},{"product_id":"soft-play-ball-pit-light-pastel","title":"Soft Play Ball Pit – Light Pastel","description":"\u003cp\u003eSome of the most important development in your child's early years is invisible: it is happening in their sense of where their body is in space, their balance, and their growing ability to self-regulate. A ball pit is one of the loveliest ways to feed that hidden sense, and it looks an awful lot like pure joy.\u003c\/p\u003e\n\u003cp\u003eSinking into a sea of balls gives little ones deep, calming sensory feedback, the kind that helps busy or overwhelmed children settle, while climbing in and out builds strength, coordination and confidence. The low entrance means your child can come and go all by themselves, and before long it becomes their own cosy little world for imaginative play: a boat, a nest, a hideaway.\u003c\/p\u003e\n\u003cp\u003eMade from soft foam with a wipe-clean vinyl cover, this 120 x 120 cm pit is sturdy, safe and ready for years of indoor and outdoor play, from around one year old. Balls are sold separately, so you can choose your perfect palette.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeep, calming sensory input that supports self-regulation\u003c\/li\u003e\n\u003cli\u003eBuilds strength, balance, coordination and body awareness\u003c\/li\u003e\n\u003cli\u003eLow entrance so little ones climb in and out independently\u003c\/li\u003e\n\u003cli\u003eBecomes a cosy base for imaginative, screen-free play\u003c\/li\u003e\n\u003cli\u003eSoft foam with a wipe-clean vinyl cover, safe indoors or out\u003c\/li\u003e\n\u003cli\u003eGenerous 120 x 120 cm, suitable from around one year (balls sold separately)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA soft, sensory haven they will dive into again and again.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645655415,"sku":"BALL_PIT_04S_06","price":269.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/iglu-ballpit-lightpastel-5e733bc6.jpg?v=1783335800"},{"product_id":"soft-play-step-and-slide-set-green","title":"Soft Play Steps \u0026 Slide Set – Green","description":"\u003cp\u003eWatch a toddler climb a few steps and slide down, and you will see pure, triumphant joy. But underneath the giggles something wonderful is happening: every climb builds strength and coordination, and every whoosh down the slide feeds the vestibular sense that underpins balance, spatial awareness and even calm focus.\u003c\/p\u003e\n\u003cp\u003eThis soft steps-and-slide set brings that big-playground thrill safely into your own home. Little ones climb up, slide down and go again, and with each turn they grow more confident in what their body can do. It is a brilliant, screen-free way to burn off energy indoors on a rainy day, and it doubles as a soft climbing structure for open-ended, imaginative play.\u003c\/p\u003e\n\u003cp\u003eThe gentle, huggable foam shapes are safe to climb and land on, with wipe-clean covers, sturdy enough for hours of enthusiastic play and sized just right for your smallest adventurers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA safe first slide that builds balance, coordination and confidence\u003c\/li\u003e\n\u003cli\u003eClimbing steps that strengthen little legs and bodies\u003c\/li\u003e\n\u003cli\u003eFeeds the vestibular sense behind balance and calm focus\u003c\/li\u003e\n\u003cli\u003eA joyful, screen-free way to burn off energy indoors\u003c\/li\u003e\n\u003cli\u003eSoft, huggable foam with wipe-clean covers, safe to climb and land on\u003c\/li\u003e\n\u003cli\u003eSturdy and sized just right for toddlers and up\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUp the steps, down the slide, and a little braver every single time.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645688183,"sku":"SET_01X_22","price":209.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-step-and-slide-set-green-6b366df5.jpg?v=1783335801"},{"product_id":"soft-play-ride-on-toy-blue-car","title":"Soft Play Ride On Toy - Blue Car","description":"\u003cp\u003eTheir very first car, and no keys required. There is something magical about a little one climbing aboard their own set of wheels and setting off across the living room, entirely under their own steam.\u003c\/p\u003e\n\u003cp\u003eThis soft foam car doubles as a gentle rocker, so while your child is convinced they are simply driving, they are actually building core strength, balance and the vestibular processing that steadies everything from walking to focus. It is soft enough for babies to lean and rock on, and sturdy enough for boisterous toddlers to ride, sparking hours of imaginative, screen-free, wonderfully active play.\u003c\/p\u003e\n\u003cp\u003eThe premium eco-leather wipes clean in a moment, the non-slip base keeps it steady on any floor, and a hidden zipper keeps little fingers safe. Made for ages 6 months to 4 years.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA ride-on and a rocker in one, for active, imaginative play\u003c\/li\u003e\n\u003cli\u003eGentle rocking that builds balance, core strength and coordination\u003c\/li\u003e\n\u003cli\u003eSoft for babies, sturdy for toddlers, from 6 months to 4 years\u003c\/li\u003e\n\u003cli\u003eSparks pretend \"driving\" adventures and independence\u003c\/li\u003e\n\u003cli\u003eWipe-clean eco-leather with a non-slip, stable base\u003c\/li\u003e\n\u003cli\u003eHidden zipper to keep curious little fingers safe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eVroom-vroom independence, and balance skills built one giggle at a time.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263645720951,"sku":"R_CAR_01","price":109.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-ride-on-toy-blue-car-9107b4cb.jpg?v=1783335801"},{"product_id":"soft-play-ride-on-toy-red-car","title":"Soft Play Ride On Toy - Red Car","description":"\u003cp\u003eTheir very first car, and no keys required. There is something magical about a little one climbing aboard their own set of wheels and setting off across the living room, entirely under their own steam.\u003c\/p\u003e\n\u003cp\u003eThis soft foam car doubles as a gentle rocker, so while your child is convinced they are simply driving, they are actually building core strength, balance and the vestibular processing that steadies everything from walking to focus. It is soft enough for babies to lean and rock on, and sturdy enough for boisterous toddlers to ride, sparking hours of imaginative, screen-free, wonderfully active play.\u003c\/p\u003e\n\u003cp\u003eThe premium eco-leather wipes clean in a moment, the non-slip base keeps it steady on any floor, and a hidden zipper keeps little fingers safe. Made for ages 6 months to 4 years.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA ride-on and a rocker in one, for active, imaginative play\u003c\/li\u003e\n\u003cli\u003eGentle rocking that builds balance, core strength and coordination\u003c\/li\u003e\n\u003cli\u003eSoft for babies, sturdy for toddlers, from 6 months to 4 years\u003c\/li\u003e\n\u003cli\u003eSparks pretend \"driving\" adventures and independence\u003c\/li\u003e\n\u003cli\u003eWipe-clean eco-leather with a non-slip, stable base\u003c\/li\u003e\n\u003cli\u003eHidden zipper to keep curious little fingers safe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eVroom-vroom independence, and balance skills built one giggle at a time.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263647326583,"sku":"R_CAR_04","price":109.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-ride-on-toy-red-car-cff3f55e.jpg?v=1783335857"},{"product_id":"soft-play-activity-set-balance-bridge-light-pastel","title":"Soft Play Balance Bridge Set – Light Pastel","description":"\u003cp\u003eTurn your living room into an adventure trail. A wobble here, a careful step there, a triumphant crawl to the end, this is exactly the kind of movement that builds a strong, coordinated, confident little body.\u003c\/p\u003e\n\u003cp\u003eThe Balance Bridge is a connect-and-combine activity set your child walks, crawls and climbs across, developing balance, core strength and coordination while they are simply having the best time. Because the pieces rearrange into new shapes and challenges, it grows right alongside them, from tentative early steps to daring obstacle courses, and it is a wonderful, screen-free way to burn off energy indoors.\u003c\/p\u003e\n\u003cp\u003eMade from premium foam with a wipe-clean eco-leather cover and non-slip bases on every section, it is safe, sturdy and beautiful enough to leave out, ready for the kind of daily play that never gets old.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA walk, crawl and climb trail that builds balance and coordination\u003c\/li\u003e\n\u003cli\u003eStrengthens the core and body confidence through active play\u003c\/li\u003e\n\u003cli\u003ePieces connect and rearrange into ever-changing challenges\u003c\/li\u003e\n\u003cli\u003eGrows with your child, from first steps to bold obstacle courses\u003c\/li\u003e\n\u003cli\u003ePremium foam, wipe-clean eco-leather and non-slip bases\u003c\/li\u003e\n\u003cli\u003eSafe, sturdy and lovely enough to leave on show\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAn indoor adventure trail that grows braver as they do.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57263661384055,"sku":"SET_03X_27","price":179.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-activity-set-balance-bridge-light-pastel-34374c52.jpg?v=1783336238"},{"product_id":"soft-play-set-tunnel-pastel","title":"IGLU Soft Play Tunnel – Pastel","description":"\u003cp\u003eCrawling through a tunnel looks like simple fun, but it is quietly building your child's brain and body. That go-right-through movement develops core strength, coordination and the left-right, cross-body connection that supports everything from walking to concentration. And popping out the other end? Pure, giggling delight.\u003c\/p\u003e\n\u003cp\u003eThis soft play tunnel invites little ones to crawl, hide and peek, wonderful for spatial awareness and that early game of \"where did I go?\" that helps babies and toddlers grasp object permanence. It becomes a cave, a burrow, a secret hideaway for imaginative play, and a brilliant, screen-free way to get wriggly bodies moving indoors.\u003c\/p\u003e\n\u003cp\u003eSoft, sturdy and safe, it is made for years of crawling, giggling and peek-a-boo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCrawling that builds core strength and cross-body coordination\u003c\/li\u003e\n\u003cli\u003eSupports spatial awareness and early object permanence\u003c\/li\u003e\n\u003cli\u003eEndless peek-a-boo, hide-and-seek and imaginative play\u003c\/li\u003e\n\u003cli\u003eA joyful, screen-free way to get moving indoors\u003c\/li\u003e\n\u003cli\u003eSoft, sturdy and safe for little explorers\u003c\/li\u003e\n\u003cli\u003eLight enough to move around your home\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn one end, out the other, and a whole lot of giggles in between.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57269914370423,"sku":"SET_35X_02","price":299.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-set-tunnel-pastel-0e1bff7a.jpg?v=1783442313"},{"product_id":"soft-play-rocking-toy-yellow-banana","title":"IGLU Banana Rocker – Yellow","description":"\u003cp\u003eThere is something deeply soothing about rocking, for children most of all. That gentle back and forth feeds the vestibular sense that helps little ones balance, settle and self-regulate, so a good rocker is both wonderfully energetic and beautifully calming.\u003c\/p\u003e\n\u003cp\u003eThis cheerful banana rocker gives your child something to climb astride, hold on and rock, wobbling and giggling as they go. Straddling and balancing works their core and coordination, while the rocking motion soothes and regulates. Light enough for little ones to drag into position themselves, it invites active, independent, screen-free play, and it doubles as a soft seat to flop onto afterwards.\u003c\/p\u003e\n\u003cp\u003eMade from firm, 100% recyclable foam with a wipe-clean eco-leather cover, it is robust, soft to the touch and tested to be safe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy your little one will love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStraddle-and-rock play that builds core strength and balance\u003c\/li\u003e\n\u003cli\u003eSoothing, regulating vestibular input in a joyful shape\u003c\/li\u003e\n\u003cli\u003eLight enough to move and play with independently\u003c\/li\u003e\n\u003cli\u003eA fun rocker and a soft seat in one\u003c\/li\u003e\n\u003cli\u003eFirm, 100% recyclable foam with a wipe-clean eco-leather cover\u003c\/li\u003e\n\u003cli\u003eRobust, soft and tested safe for years of wobbly fun\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA bright, bouncy banana to rock the wiggles out.\u003c\/p\u003e","brand":"IGLU","offers":[{"title":"Default Title","offer_id":57269915189623,"sku":"R_BANANA_01","price":84.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/9338\/2519\/files\/soft-play-rocking-toy-yellow-banana-8c79e0ce.jpg?v=1783442316"},{"product_id":"play-pouf-bench-beige","title":"IGLU Soft Play Pouf Bench – Beige","description":"\u003cp\u003eEvery child deserves a seat that is truly their size. When little ones can climb onto their own comfy spot, feet reaching the floor, they sit longer, settle sooner and feel wonderfully capable, whether they are looking at a book, building on the floor or simply having a cuddle.\u003c\/p\u003e\n\u003cp\u003eThis soft foam pouf bench has an elongated shape that works as a bench, a low table or a building block in a bigger soft-play world, and it is light enough for your child to shift and arrange all by themselves. Perfect for a reading nook, a spot at a low table, or extra seating when friends come round, it is sturdy enough to perch, kneel or clamber on. 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That gentle back and forth feeds the vestibular sense that helps little ones balance, settle and self-regulate, which is why a rocker can be both wonderfully energetic and beautifully calming, sometimes within the same afternoon.\u003c\/p\u003e\n\u003cp\u003eThis soft foam rocking chair gives your child a seat of their very own to climb into, rock in, read in and daydream in. The engineered curve makes for safe, satisfying rocking, while the whole thing is light enough for little ones to move themselves, nurturing that lovely sense of independence. 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